“Built to Scale” eCommerce Show

7-Steps Marketing Strategy : Get to $30-$50M a Year with Your eCommerce Business

March 8, 2021

In this episode of the Built to Scale eCommerce Show, we’re covering the 7-Step marketing strategy you can use to generate a higher revenue for your business. Most eCommerce businesses could be getting up to $30-$50 million each year if they just solved two things.

This episode is about one of those crucial aspects, which is having the right marketing strategy and mindset. It took us a few years to figure out what that path to $50 million each year looks like, but now we can confidently say that even smaller businesses can get there.

On this episode:

  • What role trial and error plays in figuring out how to generate this revenue.
  • Limiting beliefs in marketing that big tier businesses don’t have.
  • The tools used to educate clients on these steps.
  • Why it’s important that this growth happens in steps, and not all at once.
  • Why your marketing channels need to be synchronized.
  • When it’s okay to go down in return on ad spend (ROAS).
  • How market research is underrated and undervalued.
  • The most impactful marketing channel right now.
  • Why you should not diversify too early.
  • The benefit of using A/B testing and quantifiable data.
  • What happens when you scale even further with Facebook ads?
  • The influence of strong branding and community on customer retention.
  • The benefit of having optimized marketing funnels.
  • One important key to extracting the most revenue out of a customer.
  • What can happen if you implement influencer marketing correctly?
  • The approach that all marketing channels must have a common goal.


Apply for a Discovery Call With Us:

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