On today’s episode of the Built to Scale eCommerce Show we’re joined by Ariyeh Even Haim, Co-Founder of ReConvert. The discussion on this episode revolves around post-purchase marketing and offers. Ariyeh will also be sharing the best way to optimize your post-purchase and thank you pages to extract the most value out of each buyer you get.
On this episode:
- [1:38] How he became an expert in this industry.
- [2:56] The one-click upsell apps he tried that didn’t work and what this experience inspired.
- [3:52] Ariyeh's educational background and why it’s unconventional in his field.
- [5:20] How Ariyeh's marketing skills shine through ReConvert.
- [6:25] What merchants look for in their apps.
- [7:58] What characteristics separate ReConvert from their competitors?
- [10:03] Average increases in conversions across stores that use the app.
- [11:31] The best discount you can provide to promote more conversions.
- [12:21] The benefit of providing various discounts at once to the customer.
- [13:29] The biggest takeaway of best practices for reconversions.
- [14:02] How the magic design feature of the app works.
- [14:33] How the tools in the app work across industries.
- [15:10] The type of client support offered by ReConvert.
- [15:45] What practices work best for one-product stores?
- [17:35] Results they found in testing that surprised Ariyeh.
- [19:27] The simple goal of ReConvert and what their place in your business is.
- [20:09] The mindset that gets Ariyeh through the entrepreneurial ups and downs.
- [21:21] Where you can find ReConvert.
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